Advertising and Marketing (Ferguson's Careers in Focus)

Praise for the previous edition:
"Solid, up-to-date addition..."--School Library Journal

Careers in Focus: Advertising and Marketing, Second Edition covers 21 careers for students interested in persuing a career in this field.

Job profiles include:

-Advertising account executives 
-Advertising and marketing managers 
-Art directors 
-Buyers 
-Composers 
-Copywriters 
-Demographers 
-Graphic designers 
-Illustrators 
-Internet marketing and advertising consultants 
-Media planners and buyers 
-Media relations specialists 
-Models 
-Photo stylists 
-Photographers 
-Telemarketers 
-and more.

http://www.amazon.com/Advertising-Marketing-Fergusons-Careers-Focus/dp/0816072957