Quickstart guide for Mastering the Art of Profitable Facebook Advertising

Facebook marketing is a great way to start or grow your business with little risk or investment - but only if you know how to do it right! 

Need to learn how to run Facebook advertising campaigns the right way?

With this guide you will be armed with the fundamental knowledge you need to succeed in the exciting world of Facebook Marketing. You’ll also learn how to avoid making mistakes that could cost you a lot of money, waste your valuable time, and prevent your business from achieving its maximum potential!
Here is a preview of what you will learn in this guide:

• Why Facebook Ads?


• How does Facebook fit into marketing?


• Setting up a Campaign


• Campaign


• Ad Set


• Ad Level


• What is Facebook Ad Manager?


• Setting up and Accessing the Ad Manager


• Exploring the Main Menu


• Facebook Ads Manager Tabs


• Creating a campaign in the Facebook Ads Manager


• Facebook Analytics


• What is “Facebook Analytics”?


• What Makes Facebook Analytics different?


• Using Facebook Analytics


• Funnels


• What is Facebook “Pixel”?


• Why use Facebook “Pixel”?


• How to use Facebook “Pixel”


• Standard Pixel Events


• Custom Conversions


• Creating a Facebook Pixel and Embedding the Pixel in a website


• Using the Pixel to improve Ad Targeting


• Accessing Facebook Pixel Data


• And So Much More!
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