• Brand New: Solving the Innovation Paradox -- How Great Brands Invent and Launch New Products, Services, and Business Models
Brand New: Solving the Innovation Paradox -- How Great Brands Invent and Launch New Products, Services, and Business Models

Brand New: Solving the Innovation Paradox -- How Great Brands Invent and Launch New Products, Services, and Business Models

Tình trạng: Hết hàng | Loại sản phẩm:
69.000₫
Brand New's revolutionary innovation process is a proven road map you can put to work immediately to create successful new products, services, and business models. Written by leading innovation practitioners, and the coauthor of the bestseller...
Gọi ngay 0974.279.885 để được tư vấn miễn phí

  • Thông tin

Brand New's revolutionary innovation process is a proven road map you can put to work immediately to create successful new products, services, and business models. Written by leading innovation practitioners, and the coauthor of the bestseller Customers for Life, the authors of this tightly focused, highly entertaining book have nailed the issue perfectly when it comes to successfully introducing anything new. Research shows people like new products and services. Indeed they go out of their way to try to find them. Yet companies are truly terrible at providing new products and services that meet these customers' needs. Why are companies so bad at giving customers what they want? Because they lack a simple proven process that makes sure innovation occurs efficiently time after time. No one knows this better than Mike Maddock and his team at Maddock Douglas, the Agency of Innovation,(t) which has worked closely with more than a quarter of Fortune 100. To solve the innovation paradox, Maddock explains the process his team has used to help the world's best companies and shows you how to* Find needs and opportunity in the marketplace* Come up with significant market insights* Create compelling communication (using the actual words your customers use) to convince people to try your new creation What has worked for some of the world's most successful companies, when it comes to innovation, will work for you. Start putting the lessons of Brand New to work for you...before the competition does.

http://www.amazon.com/Brand-New-Innovation-Products-Services/dp/0470643595
Tại web chỉ có một phần nhỏ các đầu sách đang có nên nếu cần tìm sách gì các bạn có thể liên hệ trực tiếp với Thư viện qua Mail, Zalo, Fanpage nhé

Advertising

Mastering Google Adwords 2019: Step-by-Step Instructions for Advertising Your Business (Including Google Analytics)

Mastering Google Adwords 2019: Step-by-Step Ins...

69.000₫

Global Marketing and Advertising: Understanding Cultural Paradoxes

Global Marketing and Advertising: Understanding...

69.000₫

Facebook Advertising 2019: Step-By-Step Guide to Help You Find Your Target Customer, Sell More, Earn More

Facebook Advertising 2019: Step-By-Step Guide t...

69.000₫

Facebook Advertising 2019: The Ultimate Guide to Facebook Marketing; Get Leads, Make Sales, and Maximize Your ROI

Facebook Advertising 2019: The Ultimate Guide t...

69.000₫

Thêm vào giỏ hàng thành công
popup

Số lượng:

Tổng tiền:

zalo