Breakthrough Nonprofit Branding: Seven Principles to Power Extraordinary Results

Breakthrough Nonprofit Branding: Seven Principles to Power Extraordinary Results

Tình trạng: Hết hàng | Loại sản phẩm:
59.000₫
A hands-on guide to help your nonprofit build its brand, raise its profile, strengthen impact and develop deeper relationships with donors, volunteers, and other stakeholders. Breakthrough Nonprofit Branding is about the power a constituency-focus...
Gọi ngay 0974.279.885 để được tư vấn miễn phí

  • Thông tin

A hands-on guide to help your nonprofit build its brand, raise its profile, strengthen impact and develop deeper relationships with donors, volunteers, and other stakeholders. Breakthrough Nonprofit Branding is about the power a constituency-focused, compelling brand can have to revolutionize an organization and the way people view and support it. * Shows how to optimally define what your organization stands for to differieniate, create value and breakthrough * Explains how to build loyal communities inside and outside of your organization to increase social impact * Features seven principles for transforming a brand from ordinary trademark to strategic advantage * Includes case studies of eleven breakthrough nonprofit brands and transferable ideas and practices that nonprofits of any size, scope or experience can implement * Other title by Daw: Cause Marketing for Nonprofits: Partner for Purpose, Passion, and Profits

A practical road map and essential tool for nonprofit leaders, board members, and volunteers, this book reveals the vital principles you need to know to build and manage your organization's most valuable asset - its brand. In today's highly competitive nonprofit world, building a breakthrough brand is no longer a "nice to do," but the new imperative.

Jocelyne Daw, a pioneer and leader in building business and community partnerships has over 25 years of nonprofit leadership experience.

Carol Cone, named by PR WEEK as the most powerful and visible figure in the world of cause branding, has been linking companies and causes for over 25 years.

http://www.amazon.com/Breakthrough-Nonprofit-Branding-Principles-Extraordinary/dp/0470286911

Tại web chỉ có một phần nhỏ các đầu sách đang có nên nếu cần tìm sách gì các bạn có thể liên hệ trực tiếp với Thư viện qua Mail, Zalo, Fanpage nhé

Advertising

Mastering Google Adwords 2019: Step-by-Step Instructions for Advertising Your Business (Including Google Analytics)

Mastering Google Adwords 2019: Step-by-Step Ins...

69.000₫

Global Marketing and Advertising: Understanding Cultural Paradoxes

Global Marketing and Advertising: Understanding...

69.000₫

Facebook Advertising 2019: Step-By-Step Guide to Help You Find Your Target Customer, Sell More, Earn More

Facebook Advertising 2019: Step-By-Step Guide t...

69.000₫

Facebook Advertising 2019: The Ultimate Guide to Facebook Marketing; Get Leads, Make Sales, and Maximize Your ROI

Facebook Advertising 2019: The Ultimate Guide t...

69.000₫

Thêm vào giỏ hàng thành công
popup

Số lượng:

Tổng tiền:

zalo