Entrepreneurship in Theory and Practice: Paradoxes in Play

Tình trạng: Hết hàng
69.000₫
This unique textbook on entrepreneurship, aimed primarily at undergraduate students, provides the reader with a broad overview of the entrepreneurship phenomenon. It focuses on the emergence, evaluation and organizing of entrepreneurial opportunit...
Gọi ngay 0974.279.885 để được tư vấn miễn phí
This unique textbook on entrepreneurship, aimed primarily at undergraduate students, provides the reader with a broad overview of the entrepreneurship phenomenon. It focuses on the emergence, evaluation and organizing of entrepreneurial opportunities in various organizational contexts. Each chapter kicks off with a real-life international case story by high-profile entrepreneurship scholars, including William B. Gartner, Saras Sarasvathy, Alain Fayolle, Kevin Hindle, Thomas Cooney, Anita Van Gils and Ann Clarke. Theories of entrepreneurship are embedded with tensions and dilemmas, which this book presents as a collection of paradoxes for each theme and chapter. The book challenges the reader to be critical and to take a stand on the many paradoxical situations entrepreneurs encounter on their entrepreneurial journey. The authors present theory and knowledge unique to the paradoxical world of entrepreneurship. Including international cases, student involvement, theory, paradoxes, actions, and exercises, all undergraduate students with or without prior entrepreneurship education can enjoy the many benefits, puzzles, and insights the book has to offer. Contents: Preface Introduction Part I: Welcome to Entrepreneurship 1. What is Entrepreneurship? 2. Who is the Entrepreneur? Part II: The Entrepreneurial Process 3. Emergence of Opportunities 4. Evaluation of Opportunities 5. Organisation of Opportunities Part III: The Entrepreneurial Content 6. Resources 7. Networks 8. The Business Plan Part IV: The Entrepreneurial Context 9. Intrapreneurship 10. Social Entrepreneurship 11. Synthesis and Recap Index
Tại web chỉ có một phần nhỏ các đầu sách đang có nên nếu cần tìm sách gì các bạn có thể liên hệ trực tiếp với Thư viện qua Mail, Zalo, Fanpage nhé
popup

Số lượng:

Tổng tiền:

zalo