How to Write a Business Plan

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Step-by-step advice on preparing a business plan You need a sound business plan to start a business or raise money to expand an existing one. For over 30 years, How to Write a Business Plan has helped fledgling entrepreneurs&m...
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Step-by-step advice on preparing a business plan





You need a sound business plan to start a business or raise money to expand an existing one. For over 30 years, How to Write a Business Plan has helped fledgling entrepreneurs—from small service businesses and retailers to large manufacturing firms—write winning plans and get needed financing.





This bestselling book contains clear step-by-step instructions and forms to put together a convincing business plan with realistic financial projections, effective marketing strategies, and overall business goals. You’ll learn how to:


 




     
  • figure out if your business idea will make money
     
  • determine and forecast cash flow
     
  • create profit and loss forecasts
     
  • prepare marketing and personnel plans
     
  • find potential sources of financing, and
     
  • present your well-organized plan to lenders and other backers.

     
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