Smartphone E-commerce: Your step-by-step guide for building world-class smartphone e-commerce stores (Full-Color) 1st Edition

MAXIMIZE your mobile e-commerce sales!
This step-by-step guide enables you to create world-class smartphone e-commerce stores that maximize your online sales!

As Tamara Adlin, CEO at Adlin Inc. and former Customer Experience Manager at Amazon.com, puts it:

"Implement even a few of Gundgaard's guidelines and watch your conversion climb!"
 

Here's what you get with Smartphone E-commerce:

Best practice online shop templates & checklists to build an entire mobile store
This book guides you through all aspects of how to create lucrative e-commerce stores for smartphones, specifically tailored to maximize your profits and customer satisfaction in the future of online shopping.

Smartphone E-commerce provides you with templates & 204 guidelines for all parts of your smartphone e-commerce shop:

• Home
• Search
• Navigation
• Filtering
• Product pages
• Shopping cart
• Checkout
• Personalization
• Up-selling and cross-selling
• Customer retention
• And much more.

World-class mobile e-commerce standards
Based on extensive user tests of the world's largest mobile shops-including Amazon, eBay, ASOS, Walmart, and Debenhams-Smartphone E-commerce provides you with a detailed account of what they're doing right, where they could markedly increase conversions, and how your smartphone-optimized online store could outperform even the biggest names in the e-commerce game.

Based on the customer's real-life shopping experience
The methodology is based on the customer's actual shopping experience, which includes crucial factors such as how to:

• Maximize the customer's first impression
• Make it easy for the customer to navigate
• Persuade the customer to buy your products
• Sell more to each customer
• Simplify the ordering process
• Get the customer back to buy more

Who benefits from this methodology?
The methodology is written for you and everyone currently working with or interested in mobile e-commerce, optimizing or creating new online shops to facilitate purchases from smartphones, and providing their mobile shoppers with a positive and memorable experience. The Smartphone E-commerce methodology is particularly useful for:

• Directors/CEOs
• E-commerce managers
• Shop owners
• Project managers
• Designers
• Programmers
• Usability consultants
• E-commerce consultants
• Online and also “brick-and-mortar” entrepreneurs looking to markedly increase their passive income!

Avoid erroneous investments
By purchasing Benjamin Gundgaard's new mobile e-commerce methodology, you will increase your revenue potential while saving money on erroneous investments. Smartphone E-commerce shows you how to build your online mobile shop correctly from the ground up. This will undoubtedly help you save a lot of time and money.

Reference book for post-launch optimization
Each chapter provides you with a summary of the primary optimization principles and recommendations, and the end of the book contains a mobile web shop checklist with 204 guidelines to help you create your own e-commerce store. Thus, Smartphone E-commerce can be used as a reference book to enhance specific aspects of existing mobile sites as well.

Easy to read
Since this methodology is a very quick and easy read, you will quickly be able to build one of the very best smartphone e-commerce stores out there.

Enjoy!