Full Frontal PR: Getting People Talking about You, Your Business, or Your Product

Whether looking to promote a person, a business, a product, or even an idea, with "Full Frontal PR," anyone can design and implement a simple plan and earn essential media coverage--without a large budget.
http://www.amazon.com/Full-Frontal-PR-Getting-Business/dp/1576600998/ref=sr_1_44?s=books&ie=UTF8&qid=1437966066&sr=1-44&keywords=PR