Tap into more than 30 years of small business expertise as you embark on the most game-changing journey of your life – your new business. This unmatched guide - the best-selling business startup book of all time - offers critical startup essentials and a current, comprehensive view of what it takes to survive the crucial first three years, giving your exactly what you need to survive and succeed. Plus, you’ll get advice and insight from experts and practicing entrepreneurs, all offering common-sense approaches and solutions to a wide range of challenges. • Pin point your target market • Uncover creative financing for startup and growth • Use online resources to streamline your business plan • Learn the secrets of successful marketing • Discover digital and social media tools and how to use them • Take advantage of hundreds of resources • Receive vital forms, worksheets and checklists From startup to retirement, millions of entrepreneurs and small business owners have trusted Entrepreneur to point them in the right direction. We’ll teach you the secrets of the winners, and give you exactly what you need to lay the groundwork for success.
For more than 30 years, Entrepreneur Media has been setting the course for small business success. From startup to retirement, millions of entrepreneurs and small business owners trust the Entrepreneur Media family—Entrepreneur magazine, Entrepreneur.com, Entrepreneur Press, WomenEntrepreneur.com, EntrepreneurEnEspanol.com, and our industry partners—to point them in the right direction. The Entrepreneur Media family is regarded as a beacon within the small to midsized business community, providing outstanding content, fresh opportunities, and innovative ways to push publishing, small business, and entrepreneurship forward.
Most Helpful Customer Reviews
164 of 176 people found the following review helpful
I was originally skeptical when I received an early copy of Start Your Own Business. Part of my skepticism was the "ONLY startup book you'll ever need" banner on the front cover.
However, after living with Start Your Own Business for several months, and finding myself not only referring back to it, but also recommending it to family members and friends, I now realize the banner isn't a claim, but is a credible statement. The amount of detail inside, along with dozens of worksheets, makes this an ideal handbook to be kept within reach at all times.
The book's length, 700+ pages, also was an initial concern. Who has time to read 700+ pages? But, that's not a valid concern, for the same reason that the Physicians Desk Reference doesn't have to be "read" as much as "referred to" as needed. The detailed table of contents, which organizes chapters into 8 main sections, makes it easy to locate the information you desire.
Start Your Own Business is a great resource that brings everything together in one place for both startups and serial entrepreneurs.
This is not the type of book you want to read cover to cover. It is
more like a reference book that covers all aspects of starting a business from getting an idea
to planning, to funding, to actually running it. So you could jump to the section that
is relevant to your situation.
I also liked the resource list at the end, as well as the other check lists, sample forms, and