-
-
-
Tổng tiền thanh toán:
-
-
Thông tin
-
Tìm sách theo yêu cầu
Getting an MBA is an expensive choice-one almost impossible to justify regardless of the state of the economy. Even the elite schools like Harvard and Wharton offer outdated, assembly-line programs that teach you more about PowerPoint presentations and unnecessary financial models than what it takes to run a real business. You can get better results (and save hundreds of thousands of dollars) by skipping business school altogether.
Josh Kaufman founded PersonalMBA.com as an alternative to the business school boondoggle. His blog has introduced hundreds of thousands of readers to the best business books and most powerful business concepts of all time. Now, he shares the essentials of entrepreneurship, marketing, sales, negotiation, operations, productivity, systems design, and much more, in one comprehensive volume. The Personal MBA distills the most valuable business lessons into simple, memorable mental models that can be applied to real-world challenges.
The Personal MBA explains concepts such as:
Josh Kaufman founded PersonalMBA.com as an alternative to the business school boondoggle. His blog has introduced hundreds of thousands of readers to the best business books and most powerful business concepts of all time. Now, he shares the essentials of entrepreneurship, marketing, sales, negotiation, operations, productivity, systems design, and much more, in one comprehensive volume. The Personal MBA distills the most valuable business lessons into simple, memorable mental models that can be applied to real-world challenges.
The Personal MBA explains concepts such as:
- The Iron Law of the Market: Why every business is limited by the size and quality of the market it attempts to serve-and how to find large, hungry markets.
- The 12 Forms of Value: Products and services are only two of the twelve ways you can create value for your customers.
- The Pricing Uncertainty Principle: All prices are malleable. Raising your prices is the best way to dramatically increase profitability - if you know how to support the price you're asking.
- 4 Methods to Increase Revenue: There are only four ways a business can bring in more money. Do you know what they are?
True leaders aren't made by business schools - they make themselves, seeking out the knowledge, skills, and experience they need to succeed. Read this book and you will learn the principles it takes most business professionals a lifetime of trial and error to master.
"No matter what they tell you, an MBA is not essential. If you combine reading this book with actually trying stuff, you'll be far ahead in the business game."
- Kevin Kelly, founding executive editor of Wired and author of What Technology Wants
"File this book under NO EXCUSES. After you've read it, you won't be open to people telling you that you're not smart enough, not insightful enough, or not learned enough to do work that matters. Josh takes you on a worthwhile tour of the key ideas in business."
- Seth Godin, author of Linchpin
"I've run across few people who conceptually 'grok' how to get things done better than Josh Kaufman."
- David Allen, author of Getting Things Done
"A creative, breakthrough approach to business education. I have an MBA from a top business school, and this book helped me understand business in a whole new way."
- Ali Safavi, executive director of international sales and distribution, The Walt Disney Company
- Link: http://www.amazon.com/Personal-MBA-Master-Art-Business/dp/1591845572
Product Details
- Paperback: 464 pages
- Publisher: Portfolio Trade; Reprint edition (August 28, 2012)
- Language: English
- ISBN-10: 9781591845577
- ISBN-13: 978-1591845577
- ASIN: 1591845572
- Product Dimensions: 8.4 x 5.6 x 1.5 inches
- Shipping Weight: 11.4 ounces (View shipping rates and policies)
- Average Customer Review: 4.3 out of 5 stars See all reviews (149 customer reviews)
- Amazon Best Sellers Rank: #2,181 in Books (See Top 100 in Books)
- #1 in Books > Business & Money > Management & Leadership > Training
- #26 in Books > Business & Money > Small Business & Entrepreneurship > Entrepreneurship
- #37 in Books > Business & Money > Skills
Editorial Reviews
Review
"A masterpiece. This is the 'START HERE' book I recommend to everyone interested in business. An amazing overview of everything you need to know. Covers all of the basics, minus buzz-words and fluff. One of the most inspiring things I've read in years."
- Derek Sivers, founder of CDbaby.com and sivers.org
"No matter what they tell you, an MBA is not essential. If you combine reading this book with actually trying stuff, you'll be far ahead in the business game."
- Kevin Kelly, founding executive editor of Wired and author of What Technology Wants
"File this book under NO EXCUSES. After you've read it, you won't be open to people telling you that you're not smart enough, not insightful enough, or not learned enough to do work that matters. Josh takes you on a worthwhile tour of the key ideas in business."
- Seth Godin, author of Linchpin
"I've run across few people who conceptually 'grok' how to get things done better than Josh Kaufman."
- David Allen, author of Getting Things Done
"A creative, breakthrough approach to business education. I have an MBA from a top business school, and this book helped me understand business in a whole new way."
- Ali Safavi, executive director of international sales and distribution, The Walt Disney Company
About the Author
Josh Kaufman is the author of The Personal MBA: Master the Art of Business, an international bestseller with translations in 12 languages. Josh specializes in teaching professionals in all industries and disciplines how to master practical business knowledge and skills. Josh's unique, multidisciplinary approach to business mastery has helped millions of readers around the world learn essential business concepts on their own terms. PersonalMBA.com hosts over 50,000 readers every month, and has been visited over 2 million times by readers all over the world since its founding in 2005. Josh's work has directly saved prospective business students millions of dollars in unnecessary tuition, fees, and interest by providing an effective, affordable, and debt-free method of learning fundamental business principles.
XEM THÊM TẠI AMAZON.COM
- Thông tin chi tiết
- Mục lục
- Đọc thử
- Đọc thử
- Đánh giá & bình luận của người mua
- Những cuốn sách cùng chủ đề hoặc có liên quan
Tại web chỉ có một phần nhỏ các đầu sách đang có nên nếu cần tìm sách gì các bạn có thể liên hệ trực tiếp với Thư viện qua Mail, Zalo, Fanpage nhé
Đăng ký nhận tin qua email
Hãy đăng ký ngay hôm nay để nhận được những tin tức cập nhật mới nhất về sản phẩm và các chương trình giảm giá, khuyến mại của chúng tôi.